Peb txhua tus yog tus neeg siv khoom hauv siab! Txhawm rau kom xis nyob hauv lub neej, peb xav tau ib qho lossis lwm yam khoom ntawm kev tsim khoom, uas yog hu ua qhov no: cov khoom siv.
Rau peb cov kev xav tau
Txhua tus yeej muaj cov khoom siv thiab kev coj noj coj ua. Lawv yuav tsum tau ua, txwv tsis pub lub neej yuav insipid thiab tho txawv. Txhua yam khoom siv yog npaj los muag rau pej xeem kom ua tau raws li cov kev xav tau no, thiab tsis tas siv ntxiv rau kev lag luam.
Definition
Lo lus "cov khoom siv" tau tshwm sim hauv txoj kev xav ntawm kev lag luam txhawm rau txhawm rau ua tus yam ntxwv ntawm cov khoom sib txawv ntawm kev tsim khoom, uas yog, qhov tseeb ntawm kev tsim khoom. Lawv, nyob rau hauv lem, yog tsim los siv nyob rau hauv kev lag luam. Dab tsi yog tus neeg siv khoom zoo? Nws yog tsim ncaj qha rau tus kheej realm.
qauv tsim
Muaj ob pawg khoom tseem ceeb:
- "A"- industrial, npaj rau kev tsim khoom ntawm lwm yam khoom.
- "B" - tsim los rau tus kheej noj.
Qhov piv ntawm cov pab pawg no txiav txim siab tag nrho cov kev kawm ntawm kev txhim kho kev lag luam ntawm lub tebchaws. Raws li kev nyiam, muaj txoj cai lij choj ntawm qhov zoo ntawm kev tsim khoom. Tib lub sijhawm, cov khoom siv (txhua yam ntawm lawv) zoo li ploj mus rau hauv keeb kwm yav dhau. Tab sis nyob rau hauv cov xwm txheej ntawm kev hloov pauv niaj hnub no ntawm kev tshawb fawb thiab thev naus laus zis, kev tsim khoom tseem ceeb ntawm cov neeg siv khoom (hauv luv - cov khoom siv) ua tau!
Los ntawm keeb kwm
Piv txwv li, hauv kev lag luam ntawm USSR, txawm hais tias tsis tu ncua tshaj tawm "nce hauv kev noj qab haus huv ntawm cov neeg ua haujlwm", kev tsim khoom ntawm pab pawg "A" thiab kev txhawb nqa tiv thaiv tau muab qhov tseem ceeb. Rau kev puas tsuaj ntawm pawg "B". Raws li qhov tshwm sim, muaj qhov tsis txaus thiab tsis txaus ntawm cov neeg siv khoom siv (ntau tus neeg nco qab lub txee khoob ntawm cov khw muag khoom noj thiab "cov khoom lag luam", cov hnyuv ntxwm "los ntawm hauv qab", cov khoom siv hauv tsev thiab cov rooj tog zaum "los ntawm rub"). Tom qab ntawd, nrog kev taw qhia txog kev peev nyiaj txiag hauv tebchaws Russia thiab lub tebchaws tom qab-Soviet qhov chaw, qhov sib txawv no maj mam nce mus. Kev saib xyuas ntxiv yog them rau cov kev xav tau ntawm tib neeg, khoom siv thiab kab lis kev cai. Thiab overproduction ntawm ib co khoom cia li txo tus nqi.
Kev faib tawm
Qhov no yog cov khoom noj thiab cov khoom siv tsis yog khoom noj. Tab sis txhua tus ntawm lawv, peb rov hais dua, yog npaj los ua kom tau raws li qhov kawg ntawm cov neeg siv khoom xav tau, rau tsev neeg, tsev, siv tus kheej. Nrog zaub mov txhua yamnkag siab. Qhov no yog ntau yam khoom noj (tab sis tsis yog delicacies), dej haus (tab sis tsis yog cov neeg tseem ceeb cawv). Cov khoom tsis yog khoom noj muaj xws li: khaub ncaws, khau, khoom siv hauv tsev, rooj tog zaum, khoom siv hauv tsev, tsheb thiab lwm yam. Kev tsim cov khoom zoo li no yog lub hauv paus ntawm kev lag luam ntawm ntau lub teb chaws hauv ntiaj teb. Nws yog nyob ntawm qhov systematic loj noj ntawm cov khoom. Ib yam khoom hnav tawm, dhau mus, tsis ua raws li qee yam qauv. Nws yog hloov los ntawm lwm tus, hloov tshiab (tus qauv tshiab), uas twb muaj lwm yam qauv, ntau tau. Thiab yog li - kom tsis muaj kev txhim kho (saib lossis saj - nws tsis muaj teeb meem).
Mass character
Raws li txoj cai, cov khoom siv tsis yog khoom kim heev lossis tshwj xeeb. Lawv siv los ntawm txhua ntu ntawm zej zog sib npaug. Qhov no txiav txim siab qhov loj ntawm lawv qhov kev siv.
Thiab lawv kuj tau muab faib ua cov khoom siv niaj hnub thiab xav tau tshwj xeeb. Kev yuav khoom ntawm cov khoom no yog, raws li, qhov tsim nyog (khoom noj, khaub ncaws, khau, tshuaj), lossis cuam tshuam nrog cov nqi tau txais ntxiv, thiab yog li ntawd, nrog rau txoj cai xaiv ua ntej tus nqi, zoo, chaw tsim khoom rau ib tus neeg (piv txwv li, a tsheb lossis vaj tsev).
Assortment
Nov yog cov npe ntawm pab pawg, hom khoom siv muag hauv lub khw muag khoom, uas tag nrho cov khoom no tau muab faib. Lub hom phiaj overriding ntawm txhua qhov hluav taws xob yuav tsum yog qhov siab tshaj plaws ntawm cov neeg siv khoom xav tau. Yog li ntawd, qhov tsim ntawm assortment los rau ua ntejrau yuav luag txhua lub khw. Super- thiab hypermarkets yog tam sim no qhov tsim nyog tshaj plaws, nyob rau hauv uas peb pom yuav luag txhua yam khoom tau nthuav tawm. Nws yog rau cov chaw lag luam uas xa cov khoom siv ncaj qha los ntawm cov tuam txhab tsim khoom, uas txiav txim siab qhov siab tshaj plaws ua raws li "tus nqi zoo" cov qauv ntawm cov khoom.
Results
Tag nrho cov pawg saum toj no thiab pawg ntawm cov khoom lag luam uas xav tau tas li, tsis hais lub caij nyoog lossis lwm yam, thiab txhais los ntawm lo lus "cov khoom siv". Tab sis nws yuav tsum nco ntsoov tias qhov kev yuav khoom ntawm cov pej xeem nruab nrab, nws "cov neeg siv khoom pob tawb", ncaj qha nyob ntawm qhov hnyav ntawm tus neeg, cov nyiaj ua haujlwm nws tau txais. Yog li ntawd, lub xeev "yog" ib txwm saib xyuas nws. Tom qab tag nrho, yog tias koj tau txais ntau, koj tuaj yeem siv nyiaj ntau dua!